OVERVIEW
Future Scan discoverers the cutting edge phenomena that are the early signs of cultural, technological, and societal changes to come.
It looks beyond what's known to uncover emerging behaviors, ideas, innovations, and aesthetics that may shape what comes next.
Key areas of interest:
Behaviors & Beliefs
What new behaviors and beliefs signal emerging attitudes and values?Products & Services
What new offerings are redefining consumer needs and expectations?Creative Innovation
Which innovators are setting new benchmarks for creativity and experimentation?Emerging Lifestyles
What cutting-edge lifestyles reveal new priorities, aspirations, and ways of living?Technology & Materials
How are emerging technologies and materials creating new possibilities for design and innovation?Aesthetics
What fresh visual languages and aesthetic ideas could influence how the world looks and feels?
PROJECT ACTIVITIES
1 / desk & field research
Discovering and documenting the cutting edge phenomena that are the early signs of big picture changes to come.
2 / sense-making
Pattern recognition that connects the dots between these diverse signals of change, revealing strategic and creative principles for meaningful innovation.
3 / INSPIRATION workshop
Co-creative workshop to inform & inspire creative teams.
Fun and action-oriented for maximum engagement.
SIGNALS OF CHANGE